Geelong Barry Plant agent Chari Emirzade’s battle to the top


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Chari Emirzade of Barry Plant will speak at AREC 2019.

A real estate agent who moved to Australia with only $10,000 in his pocket has carved out a successful career selling property in battler suburbs.

Barry Plant agent Chari Emirzade sells homes in the Geelong suburbs of Norlane and Corio, at the heart of one of Victoria’s lowest socio-economic areas.

Mr Emirzade, who has sold more than 600 properties in the past five years, did not know any English when he first came to Australia from Cypress in 1997.

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He returned to his homeland to finish his military service before moving back to Australia in 2014 to start his real estate career, with just $10,000 to his name and three pieces of luggage.

Mr Emirzade, who will be guest speaker at AREC on the Gold Coast next month, said he didn’t even have a car when he started work and had to borrow a “paddock bomb” from one of the directors at his real estate agency.

“As long as you put your mind to it and work hard, you can get anywhere,” he said.

He plans to share his story along with tips on how to operate successfully in low socio-economic areas at the June 2-3 conference.

“I am excited, I’ve worked really hard for it and I’m going to tell a story,” he said.

Despite Norlane and Corio being Geelong’s two most affordable suburbs, they are also among the strongest markets in Australia.

CoreLogic data shows Norlane house prices soared 18.3 per cent in the 12 months to February to a median $355,000, while Corio house prices jumped 16.7 per cent to $371,000.

This compares to a $720,000 median house price up the highway in Melbourne, which experienced no price growth in the 12 months to February.

Mr Emirzade said the Norlane and Corio markets had slowed down a little bit as investors awaited the outcome of the federal election.

“Properties are taking longer to sell, buyers are being cautious,” he said.

The median days on market has increased in both Corio and Norlane, according to CoreLogic.

Corio is now at 25 days on the market compared to 13 days at the same time last year and Norlane is at 24 days compared to 16 days last year.

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Mr Emirzade said the market had cooled a little but properties were still selling.

“Most buyers are first-home buyers, mainly from Melbourne, as an entry-level property is really good here compared to Melbourne,” he said.

“Sixty to 70 per cent of buyers are first-home buyers and the rest are investors and developers. Since the banks changed a few rules we are getting less investors.”

AREC 2019 will be held at the Gold Coast Convention and Exhibition Centre on June 1 and 2. For more information and to register call 1800 335 336, see or email [email protected]

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