New kid on the block shares her tips for home-staging


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Jesse Mountford, property associate Keyes & CO Property. Picture: Shae Beplate.

AFTER featuring as a contestant on the hit TV series The Block, and delving into the world of home-staging by starting her local business My Handsome, Jesse Mountford is now set to make waves in real estate.

She has recently joined renowned Townsville agency Keyes and Co Property as property associate.

In her new role, Ms Mountford will continue to help sellers stage their homes, and learn the ropes of the realty industry directly from Keyes and Co principal and REIQ regional director, Damien Keyes.

“I just couldn’t pass up the opportunity, the whole business structure is in line with what I love; they’re stylish and the aesthetic is immaculate — from branding to the office fit-out,” Ms Mountford said.


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As one of her first duties on the job, Ms Mountford has shared her top tips for home-staging.

“It’s like going to an interview; you have one chance to make a good first impression,” she said.

“If you think about potential buyers coming through, they’re probably viewing other properties, so if you want them to go home and remember yours, you need to make sure every box is ticked.

“What buyers see on the day shows them how they could live, it sells a lifestyle, and that’s what Townsville is all about — the North Queensland lifestyle.

“Doing a beautiful outdoor entertaining area is really important, and just making it feel like a warm family home is generally what people want.”

A clutter-free space and inviting colours are keys to effective home-staging when selling a home. Sold home at 225 Thuringowa Drive. Picture: Evan Morgan

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